Jason Crawford
@onerealjac
Jason is many things, but one thing he is not is still. He is a fast talking, fast walking creative dude. He is a husband, a father of four, and during the day he's the Creative Director for ccsmarketing.com. He's also a speaker, teacher, author and entrepreneur. He never seems to lack ideas, and if we had to describe him in one word, it would be "Intense."
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If you stick around and check out some of our content, you'll see what we mean.
A Long Road Began...
In 2009, Jason was working 70 hours a week grinding his way up in a sales company. He was successful, but miserable. When his wife sent him a video of his daughter's first step, which he had missed, he knew something had to change.
His wife had the idea of working together as volunteers at a crisis pregnancy center to share their relationship growth to inspire others.
The Father Dilemma
Crisis pregnancy centers have an interesting dilemma. The unborn child cannot be the recipient of financial aid and grants. The mother can. So, programs are developed to aid the mother, then the centers apply for grants for the help they plan to give to the mothers. Problem? Fathers don't factor in for this assistance model. And if there's no funding, there's no programs.
FIERCE began as...
Fathers Initiating & Encouraging Real Connection & Engagement
Focused
On (more than)
Fathers
Jason had developed a training program which was highly successful. He had gained record
sales results in the company he worked for, so they started traveling him around Florida to
assist other teams.
He converted the program by pivoting the content away from sales and toward specific life goals. It formed the basis for mentoring new fathers. It was a results-oriented approach to life changes.
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What results? How to be a better father. Of course, as our program matured to fill more than that niche, we expanded to help both men and women both personally and in relationships. Eventually, this led even further, as Jason began to get requests to share some of his Fierce principles with young men to help them navigate their growth from pre-teens and teens toward becoming young leaders grounded in critical thinking and Biblical masculinity as they approached adulthood. This later expanded into teaching co-ed classes in Life Skills, Communication, and Critical Thinking for groups of homeschooling pre-teens and teens at Class Source of Tampa, and continued to grow from there.
LOSS
Loss
Is
GAIN
Jason lost his job, which, while initially devastating, was a blessing in disguise, freeing him to pivot.
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He started to pursue a Master's in Counseling while launching a marketing business. Jason realized the Master's curriculum mirrored his on-the-job experience, seeing that growth paths for people and companies were similar. Disillusioned by the counseling model that seemed to incentivize dependency, he sought to help people become Fierce & Free-Minded, not stuck.
Since then, he has grown a solid marketing business, taught life skills to homeschoolers, mentored young people through struggles, and raised his four (soon-to-be five) children to be formidable thinkers full of character and conviction. Most recently, he followed God's calling to move to the Florida Capitol to protect parental rights in education and carry on the 40 legacy of Brenda Dickinson.
FRIENDS
FIERCE went from being an idea, to something that actively impacted people. Jason was being asked to teach classes, workshops, and engage in mentoring in both the field of marketing and in life. He was also joined by others, like Gabe Saffold, a military veteran with intelligence background who wanted to collaborate and grow the platform even further.
We challenge everyone to own the present - mistakes and victories alike. We push, pull an encourage all to think and act with freedom and purpose. We've often written things down on our hands to remember them. Now, we design apparel that keeps our key concepts top of mind so we can walk it.
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Ultimately, that's we do. We aim to Inspire, Motivate and Activate our friends and followers to be better each day.
WE ARE FIERCE
Our collaborators are growing, and we certainly welcome stories and thoughts from others that inspire. Below are more authors and creators.
Gabe Saffold
Gabe Saffold is truly one of a kind. We like to think of him as a top secret factory that pumps out industry disrupting concepts. He has a voracious appetite for knowledge, and an absolute zero-tolerance take on "BS."
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With his military background, he's traveled the world and seen things many only read about. He's fearless in confrontation, and yet authentically disarming in conversation.
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You'll love hearing what he has to share.
BE
FIERCE
AND FREE-MINDED
We are Fierce - a Warrior's heart and tenacity, and a Scholar's unquenchable thirst for answers. We live and learn.
We've screwed up, and made mistakes. We still do. It's one of the best ways to learn. We are open in our struggles and we live for the comeback moments. We know that the struggles are real and painful. We believe in the power to overcome.
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Are you FIERCE enough to be brutally honest with yourself?
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Are you FIERCE enough to truly own what discover?
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Are you FIERCE enough to conquer yourself inside out?